Everyone needs you to be certain. Take one day where you don't have to be.
The thing you can't talk through with anyone who has a stake in it.
A full day with me, in person, on the thing you haven't been able to put down. You leave relieved, knowing whether you're solving the right problem, why it matters and what needs to happen next.
You've blocked out a Wednesday afternoon to think it through. Three times in a row.
Each time something else took priority. A call that couldn't wait, a hire that went sideways, a client who needed you that exact moment. And the thinking bumped to next week, again.
So, it comes home with you.
At dinner time, your daughter has asked you the same question twice. At bathtime you're replaying the afternoon's meeting. On the sofa your partner says you're not listening, and they're right.
You're in the room, but you're not there. And the people who love you are the ones carrying what you haven't put down.
What wears thin is waiting on an answer that keeps moving. What's missing is a clear run at it. A time without distraction, with someone who has no stake in the answer.
A VIP day is that clear run. One thing, a whole day, one to one. So when you get home, you're actually home.
The thing you haven't been able to figure out alone.
- Whether you're still the right person to run it, or just the one who started it.
- The person you've known for months you need to move out, and still haven't.
- Sell, raise, or keep compounding.
- The opportunity that's too good to ignore and might pull you off the thing that's already working.
- The cofounder or board situation you can't discuss inside the business without it becoming the business.
- The point where the company and the rest of your life have started making decisions for each other.
If you read one of those twice, that's probably the one you'd bring.
Whether you're solving the right problem.
Sometimes it's the one you came in with. Sometimes it's the one underneath it.
Why it matters, on one page and in your words.
So it still makes sense the next morning when the noise comes back.
What needs to happen next.
The first moves, each with a date and a name against it.
And on the sofa, you're back.
Before the day
A little preparation.
A few questions and a short page to complete, sent back a week before our preparation call.
Preparation call. 60 minutes.
We talk through what's happening, what's at stake and what you want from the day. We also agree how you'd like me to work with you. When to listen, when to challenge and when to push a little harder. So, on the day we start with what really matters.
The day
9.30. Arrive.
Coffee, and time to settle in.
9.45–12.30. Out walking.
Side by side, nothing strenuous, with plenty of time to stop. No table between us and nowhere else to be. We talk, explore what's going on and follow the threads that matter. Often, the conversation goes somewhere you weren't expecting. That's where things start to become clear.
12.30–1.30. Lunch.
Somewhere good. A proper lunch, with nothing on the agenda.
1.30–3.30. Back to it.
Somewhere quiet. We lay out the options, test the assumptions and look at what's actually possible, rather than what you hope will happen. By the end, you'll have a clearer view of what needs to happen next. That might be a decision, a different question or a change of direction.
3.30–4.15. On paper.
We capture what's emerged, what's been decided and what happens next. The first moves, each with a date and a name. You leave with it in your hands.
4.15. Done.
Home in time for dinner.
Two weeks later
45-minute follow-up.
By then the thinking has met real life. We look at what's worked, what hasn't and what needs adjusting.

Outdoors, in the gardens at Leonardslee in West Sussex. Walking side by side takes the formality out of a conversation. You can think aloud, change direction or stop for a while.
Lunch somewhere good. The afternoon somewhere quiet, with space to put it all together.
If the weather turns, there's an equally good indoor version.
This is for you if
- You've heard every opinion going, and none of them came from someone without an agenda or stake in it.
- Everyone around you is waiting for your answer, and you haven't got one yet.
- You'd rather give it a day now than watch the months go by with it still open.
- You're prepared to find out how much of it is ego.
It isn't for you if
- You've already decided and you'd like it signed off.
- You want someone to hand you the answer.
- You want someone who's built your exact business to tell you how they did it.
- You want support over months. That's a different engagement and it's here.

March
Friday 12 March 2027
Leonardslee, West Sussex
Open

April
Friday 23 April 2027
Leonardslee, West Sussex
Open

May
Friday 21 May 2027
Leonardslee, West Sussex
Open

September
Friday 17 September 2027
Leonardslee, West Sussex
Open

October
Friday 15 October 2027
Leonardslee, West Sussex
Open
One founder per date. Booking starts with a 20-minute call.

I've run the business I'm supporting you to build. And I've lost one. That's the difference.
I started SNCDirect in 1998 and bootstrapped it to just under £4M a year, until I lost it in 2012.
Then part of a three-person team running a £64M portfolio. More than 700 leaders coached since 2019.
Confidentiality is agreed in writing before we start, not assumed.
Nothing you tell me is referenced anywhere, in any room, including the ones I moderate. If we spend a day together, that fact isn't mine to mention.
How much is it?
We'll talk about it on the 20-minute call, once we both know a day is the right thing for what you're carrying.
Where does it happen?
Mostly outdoors, walking the gardens at Leonardslee in West Sussex. Lunch somewhere good, then somewhere quiet for the afternoon. If the weather turns, there's an equally good indoor version.
How long is the day?
The day itself runs from 9.30 to 4.15, with a proper lunch in the middle. Before it, there's a 60-minute preparation call and a little preparation. Two weeks after, a 45-minute follow-up.
Can we do it over video?
No. The day works because it's in person and away from the screen you'd otherwise be checking. If video suits you better, the same decision work runs as two 90-minute sessions over video, on the private work page.
Can my cofounder come too?
Two people on one thing is a different kind of day, so we'd talk it through on the call first.
Can the business pay?
Yes, with an invoice to the company.
Bring the one thing that's keeping you up.
You don't need a name for it yet. That's what the morning is for.
Book 20 minutes and we'll see whether a day is the right way to take it on. If it isn't, I'll say so, and I'll tell you what I think would be.