by Arnold Ferrier | Mar 19, 2024 | Random Wednesday
Today I want to show you how to create an offer buffet to catapult your business growth. An offer buffet is a menu of offers, varying in price and commitment you provide to your ideal clients. When you learn to whip up an offer buffet that has your client drooling,...
by Arnold Ferrier | Mar 5, 2024 | Random Wednesday
Feedback can make us bitter or better. Robin Sharma. 2 weeks ago, my client wrapped up a leadership workshop for a global electronics company. She felt it had gone well. Her client seemed pleased, but something nagged her. How could she be sure her content truly...
by Arnold Ferrier | Feb 27, 2024 | Random Wednesday
Today, I’d like to introduce you to a game. It’s called, “Find your ideal client.” Not only is it easy to play and fun to do, it may also transform your coaching practice. Think of it as a social experiment. You connect with strangers and engage in curious...
by Arnold Ferrier | Feb 20, 2024 | Random Wednesday
“When you stop growing you start dying.” That line from William S. Burroughs, “Junky” scares me to death. It’s a stark reminder, in both life and business, stagnation is not an option. It might even explain why The Rolling Stones are still rocking out at 80? But I...
by Arnold Ferrier | Feb 13, 2024 | Random Wednesday
Today I want to share 2 messages to help you attract new clients on LinkedIn. (Big thanks to my friend Pascal Hippmann for allowing me to share his philosophy with you.) Messaging is often given a bad rap in coaching for understandable reasons. As coaches our default...
by Arnold Ferrier | Feb 6, 2024 | Random Wednesday
Today, I want you to think differently about your niche, so you can be known as the go-to for that category. A niche is a specialised segment of the market for a particular kind of product or service. If you’ve been coaching for a while or recently started, I’ll bet...